I think we all agree that we live the era of the off page factors and the keyword density is already the part of the past. The relevance and the importance mostly determined by backlinks. If we want to achieve nice rankings we need to go for relevant backlinks. Many of us can’t afford the paid directory submissions and constanly look for free links. This post is dedicated to them.

Some month ago one of my friends Jumpenjuhosaphat published a blog post about a SEO study which threw light on the factors which determine the positive effect of the backlinks. Beside the quality (PageRank), the relevance and the keyword density in the title tag of the referrer page are the most important aspects.

How can we get relevant backlinks for free? Why not use google itself? I think about the excellent search operators such as inurl, intitle and inanchor in the following form:

• intitle:keyword “add link free” keyword
• intitle:keyword “add site free” keyword
• intitle:keyword “add URL free” keyword
• intitle:keyword “add website free” keyword
• intitle:keyword “submit link free” keyword
• intitle:keyword “submit site free” keyword

After checking the returned results you may want to substitute the intitle operator with inurl and inanchor as well.

Remember that finding relevant free links is not an easy thing, but i hope you agree that it worths a try.

Thank you,
Bagi Zoltán